Burberry will make Collections available immediately after the Runway

Collections available to purchase immediately afterwards
Burberry has today announced plans to change the way it creates, presents and sells its runway collections. From September 2016, Burberry will replace its current four show calendar with two shows. Seasonless, immediate, and personal, the new format and calendar have been designed with a global audience in mind.
The February show and the September show will feature both womenswear and menswear collections. The collections will be available to purchase in-store and online immediately following the show in a move that significantly shortens the traditional gap between the runway show and retail availability.

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